Bigger and Better

Five years ago, peddlers of nonspecific bromides about the past, present, and future got a big comeuppance. Their nostrums, it seemed, no longer held any water.

Now we’re down to “build back better” versus “unimaginably bad things [will] happen to America” and “I will preserve it [your American dream], and make it even better!”

Even if it’s true that regular old politicians haven’t found fresh words or actions in years or decades (which isn’t totally the case, though it can feel like it), the level of cynicism and specificity surrounding “keep America great” is really breathtaking — both in its specified details (which you can bet won’t be realized), and especially in its unspecified direction of travel (which is being pursued vigorously).