Selling vs. Serving

If you’re conning someone into something she doesn’t need, that’s the kind of selling that gives selling a bad name.

If, on the other hand, you’re providing something she needs that helps her make the change she’s seeking to make in the world, you’re serving rather than selling.

If you’re genuinely creating value and helping others get where they’re trying to go, and you’re not trying to swindle or gouge anyone, it’s probably fair to charge for your service.